Program Overview

The Master of Business Administration’s specialization in Strategic Management focuses on strategic action as the force behind a mission statement. Students working in this area develop an understanding of the competitive environment from the perspective of senior leaders who are responsible for identifying new sustainable business opportunities. This specialization prepares students to lead strategic planning teams, conduct strategic competitive analysis, and write strategic plans.

Program Highlights

Our FlexCourse℠ on-demand online program gives you the freedom to earn your degree at your own pace while still enjoying close interaction with your course instructor.

Specialization in Strategic Management Curriculum

The below listed curriculum covers the 9 semester units for MBA specialization curriculum. Visit the MBA program page for core curriculum and requirements.

Strategic Management
Units
MBA 601 Managerial Economics
3
This course examines interactions that take place within organizations, among companies, and between firms and consumers from an economic perspective. Students will learn why firms behave the way they do, and they will be introduced to tools and frameworks that will help them make better decisions in their professional and personal lives. The course also provides a good foundation for understanding matters such as how companies set prices and why they advertise.
MBA 602 Executive Leadership
3
A leader is a person who is able to cast a vision in a way that others want to follow and accomplish that vision. This course is designed to help students improve their leadership skills in order to function effectively in the global economy. Topics include critical issues in executive leadership and foundational concepts on motivation and negotiation skills.
Strategic Management
Units
MBA 603 New Venture Creation
3
This course prepares students to spearhead new initiatives, paying special attention to the process and activities required before a startup can open for business. Entrepreneurship, in this context, is viewed as long-term value creation. Accordingly, using real-world case studies, this course focuses on critical issues in the development of a new venture: market and competitive conditions, testing critical assumptions upon which the new business concept rests, adequate planning, proper assessment of skills and resources required to create a strong competitive position, and creation of a formal business plan.
Strategic Management
Units
MBA 603 New Venture Creation
3
This course prepares students to spearhead new initiatives, paying special attention to the process and activities required before a startup can open for business. Entrepreneurship, in this context, is viewed as long-term value creation. Accordingly, using real-world case studies, this course focuses on critical issues in the development of a new venture: market and competitive conditions, testing critical assumptions upon which the new business concept rests, adequate planning, proper assessment of skills and resources required to create a strong competitive position, and creation of a formal business plan.

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John F. Kennedy University is an accredited nonprofit institution that has been preparing working adults to advance their careers and communities for over 50 years. Offering a variety of innovative, flexible degree programs, we make it possible for busy adults from various walks of life to realize personal and professional growth. We’re committed to providing the full range of support each student needs to change their lives and communities for the better.

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– Mark, John F. Kennedy University College of Law Student