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Syllabus for BUS3010: Microeconomics

Course: BUS3010 - Microeconomics
Textbook: For the correct edition of the textbook and/or reader assigned to a specific class, go to:

Course Description:  

This course introduces students to microeconomic concepts including supply, demand, elasticity, pricing strategy, profit maximization, cost minimization, market structures, externalities and government regulation.  Students will learn how to apply microeconomic principles to solve common challenges faced by individuals, business, and government.

NOTE: The following information applies to most courses offered in the College of Psychology and Holistic Studies and the College of Business and Professional Studies.  Students in the College of Law should review the College of Law course information that follows.   These do not apply to Continuing Education courses.

Grading Factors:
Each instructor is responsible for identifying several specific grading components and the weight to be assigned to each component. The following are examples only, and are not meant to be all inclusive:

  • - Midterm exam(s)
  • - Homework assignments
  • - Participation in classroom or chatroom discussions
  • - Participation in threaded discussions (online only)
  • - Short papers, term papers, and similiar assignments
  • - Individual and/or group projects (written and possibly oral presentation)
  • - Case study analysis and discussion
  • - Field experience report
  • - Final exam (comprehensive)

Definition of Grades:



Master's Level

Doctoral Level


















Above average

Above average

Above average



Above average





Above average

Below average, but passing *

Below average, but passing **




Poor, but passing *





Poor, but passing *




Below average, but passing ***





Below average, but passing ***









* Grades of B-, C+, and C are acceptable in a master's degree program. A master's-level student must achieve a cumulative GPA of 3.0 to earn a degree. A cumulative GPA below 3.0 will place a student on academic probation.
** A grade of B- is acceptable in a doctoral program. A doctoral student must achieve a GPA of 3.0 to earn a degree. A cumulative GPA below 3.0 will place a student on academic probation.
*** Grades of C- and D are not acceptable in an undergraduate major, but can be applied toward a baccalaureate degree. An undergraduate student must achieve a cumulative grade-point average (GPA) of 2.0 to earn a degree. A cumulative GPA below 2.0 will place a student on academic probation.

The following marks may be assigned to undergraduate, master's, and doctoral courses and have the same meaning regardless of the level. By definition, marks differ from grades in that they do not carry quality points or count in the GPA (except for the UW—see note below).





CR *





In progress; no grade or units granted until entire course sequence has been completed


No credit


Not reported. NR is replaced by the assigned grade when course is complete and grade is posted by the registrar's office

UW **

Unauthorized withdrawal; student failed to complete course requirements, but did not withdraw



* A Credit (CR) is the equivalent of a C or above for undergraduate students and the equivalent of a B or above for master's- and doctoral-level students.
** In CR/NC courses, the UW is equivalent to NC. In letter-graded courses, the UW is equivalent to F. Refer to the following section for additional information.

Students are expected to attend all class meetings of courses in which they are enrolled and comply with attendance requirements specified in the course syllabus. Excessive unexcused absences may affect the student's course grade.

Plagiarism is the presentation of someone else's ideas or work as one's own.  Students must give credit for any information that is not either the result of original research or common knowledge.  If a student borrows ideas or information from another author, he/she must acknowledge the author in the body of the text and on the reference page.  Failure to do so is intellectual dishonesty and, as such, is a serious academic offense. The potential penalties range from an unsatisfactory grade in the course (an F or NC), a letter of sanction placed in the student's permanent academic file, or even dismissal from the University.  Students are encouraged to ask their instructors for guidance on citing references and can consult writing handbooks such as the Essential Little Brown Handbook and manuals such as The MLA Handbook for the Humanities, The Publication Manual of the APA for social sciences and business, and The CBE Style Manual for natural and applied sciences.

As a diverse community of learners, students must strive to work together in a setting of civility, tolerance, and respect for each other in an environment that does not distract from the mutual commitment to academic inquiry and reflection. To that end, the following code of etiquette has been established, applying to both classroom and online environments as appropriate.

  • - In class dialogue, no one monopolizes discussions to the exclusion of others, either in terms of time or opinions expressed.
  • - The diversity of opinions among members of a class is respected and responded to in a courteous, professional manner.
  • - No side conversations or other distracting behaviors are engaged in during class discussions or presentations.
  • - No offensive, abusive or insulting comments, language, or gestures are part of the classroom or online environment. This includes, but is not limited to, demeaning written or oral comments of an ethnic, religious, sexist (or sexual orientation), or racist nature; and unwanted sexual advances or intimidations by email, or on discussion boards and other postings in course shells.
  • - Cell phones and other electronic devices (notebooks excepted) are placed in the "off" mode during time in the classroom.
  • - Children and pets (guide dogs excepted) are not brought into the classroom.

Adherence to this code of etiquette will enable students to receive the most from their academic endeavors and should be seen as a regular and voluntary compact among faculty and students. Any infraction of this code, however, that is deemed to be materially or substantially disruptive of the learning environment is cause for removal of a student from a class or for student disciplinary proceedings.

Learning to work with and value diversity is essential in every class. Students are expected to exhibit an appreciation for diverse cultural backgrounds, life experiences, challenges, and values in the classroom.

Students are expected to be competent in using current technology appropriate for this discipline. Such technology may include word processing, spreadsheet, and presentation software. Use of the internet and e-mail may also be required.

Students with Disabilities:
The Office of Disability Services for students (ODS) supports students with disabilities through equal access, empowerment, advocacy, resources, collaboration, and outreach. Students with disabilities who may require accommodations or auxiliary aids should contact ODS early on to schedule an intake appointment. All accommodations, services, and use of auxiliary aids are determined on an individual basis and must be supported by sufficient documentation.

Academic Support Center
John F. Kennedy academic support center's mission is to foster academic achievement by providing the necessary support to ensure undergraduate- and graduate-level students' success both at the University and in their subsequent professional careers. The center offers students free assistance with study skills such as reading strategies, time-management tools, critical inquiry, and research methods as well as with every stage of the writing process—brainstorming, planning, drafting, revising, and documenting research. Appointments tailored to students' specific needs are available Monday through Friday—on-site, via email, by fax, or by phone (note: specific hours vary quarterly). Students can schedule to meet with center staff at the Pleasant Hill, Campbell and Berkeley campuses.

Contact the Center:

John F. Kennedy University Libraries:
The JFKU library system is dedicated to supporting learning, scholarship, professional development and student success.  The system consists of the central Robert M. Fisher Library in Pleasant Hill and its branches on the Berkeley and Campbell campuses. The central Law Library is located on the Pleasant Hill campus, and also has a branch at Berkeley. The Santa Cruz Area Counseling Psychology office contains a small collection of media and reserve materials for the exclusive use of program students and faculty.

The libraries collect materials in print, audio, video and electronic formats.  Media viewing and listening stations are available at each campus. Currently registered students have web access to the JFKU Libraries' e-resources and may use their student ID card to borrow materials on site. Document delivery services are available for students and faculty members at a distance.  Reference assistance and research instruction are available on site or via phone, e-mail or online chat. Guides to research methods and a tutorial are also available on the library web site. Please take advantage of library resources:

Contact the Library:

Berkeley - 510.649.1008
Campbell - 408.874.7752
Santa Cruz - 925.969.3109

Students should refer to both the University Catalog and the course syllabus for additional information.


College of Law Course Information

Grading Scale
The College of Law is on a numerical grading system, with a scale that ranges from 50 to 100. Some required courses and elective courses are graded Credit/No Credit. The following describes how professors evaluate essay examination answers to determine what grade has been earned.

90-100 Excellent. All issues, major and minor, were identified. All relevant rules were applied. Facts were stated accurately and interwoven with rules into coherent analysis. Showed ability to make and argue subtle distinctions. Answer is as good as the instructor would have written as a model. Showed mastery of subject matter, exceptional insight, good judgment and precise analysis.

80-89 Very good. All major issues and minor issues were spotted. All important rules and analyses were clear and correct. Some analyses may not be as deep as an "A" answer. May not have shown subtle distinctions in facts or rules. Clear and coherent presentation. Very clearly showed command of subject matter and high level of analytical skill.

70-79 Passing

75  Clearly passing. Demonstrated solid knowledge of subject matter and ability to apply it. May have missed minor issues or glossed over aspects of the analysis. Not as uniformly strong as an "A" or a "B." Satisfactory without being a truly strong answer. May have shown some conclusory application of law to facts. Nonetheless, the answer would have satisfactorily passed as a Bar Exam answer.

70 Barely passing. One major or several minor issues missed. May have been unclear or incomplete on law or in analysis. Showed potential to succeed but did not show full competence in one or more aspects, e.g., law, analysis, organization, judgment, logic, and organization. Likely conclusory.

60-69 Below acceptable level

65 Weak answer. Understood some issues and some rules, but did not spot all key issues or apply the law in an analytical or organized fashion. Confused or incomplete response. Conclusory. May have applied law to facts incorrectly.

60 Extremely weak answer. May have spotted some issues but missed obvious ones. Unclear and confused response. May have misstated or misapplied legal doctrine or rules. Not fluid or coherent in thinking.

50-59 Failure, no credit. May have spotted some issues and given some rules or doctrine but showed inability to analyze and to weave law and facts. Probably misstated law or applied the wrong rule. Little or no redeeming quality to the answer. Errors in judgment. 50 is a completely unacceptable level of performance showing lack of potential to succeed.

In any event, no course grade or individual essay exam grade shall be assigned below 50.

Mandatory Grading Curve
The following is the mandatory grading scale that was instituted at JFK University College of Law in July 1999 to ensure that grades are not inflated and that they accurately reflect a student's performance.  This curve is based on the standards and norms in legal education and in screening applicants for admission to the Bar. This curve applies to graded courses only.

    First-year course grades:
      - No more than 20% at or above 80
      - At least 30% at or below 69
    Second-year course grades:
      - No more than 25% at or above 80
      - At least 15% at or below 69
    Third- and fourth-year course grades:
      - No more than 25% at or above 80

All students must have a picture I.D. (e.g., JFKU student I.D. card, driver's license, passport) with them to take a College of Law exam. Students not showing a photo I.D. will not be allowed to sit for an exam. Anonymous Grading Identification Numbers (AGINs) used for exams are generated automatically when a student registers for classes. Students' AGINs will be mailed to them shortly after registration. Students should use their AGIN (not their University ID number or social security number) when taking law school exams.

To reschedule an examination date, student must submit a completed petition that details the reasons for the rescheduling request and includes documentation evidencing the circumstances giving rise to the request.  The petitions forms are available in the School of Law office.

Students choosing to type exams on a personal laptop computer may do so using ExamSoft secure software which can be downloaded from and registered at  The registration period for ExamSoft begins at the start of the fall semester and closes approximately two (2) weeks before the start of the December exam period and again approximately two (2) weeks before the start of the May exam period. Registrations are effective through the academic year and expire at the end of August. 

State Bar regulations require each law student at a California State Bar-accredited law school to attend a minimum of 80% of the meetings for each course for which s/he receives credit. Any student who has absences in more than 20% of required class meetings for any course in a single semester/session will receive a grade of "FW." (An "FW" is equivalent to a numerical grade of 50.) Individual instructors may further limit the number of absences for each course. A student whose absences exceed the instructor's limit in a single semester/session will receive a grade of "FW."

Non-classroom programs, including but not limited to Moot Court, clinical internship programs, Independent Study, and Law Review, are not subject to this rule, but have performance standards that assure that students complete assigned work in a timely manner that substantially meets the requirements of this section.

College of Law Code of Student Conduct
It is essential to the welfare of the legal profession and the constituents it serves that its future members adhere to the highest ethical standards of the legal profession. Students in the School of Law are therefore expected to show respect for order, professional discourse, personal honor, and the rights of others as is demanded of good citizens.

The Honor Code governs the conduct of all Students in the School of Law; it requires Students, both individually and collectively, to act honestly, respectfully, and with integrity in all interactions with the School of Law community and the professional community at large.  Violations of the General Standard of the Honor Code are subject to the disciplinary procedures.

For a complete discussion of the Code of Student Conduct and the General Standard, please see the College of Law Catalog or Student Handbook.

Academic Support Program
The College of Law has its own Academic Support Program (ASP), designed to offer strategic supplementary activities that will assist students in building the knowledge and skills they need to excel in law school.
The ASP consists of four (4) separate components:

  • - Saturday morning workshops led by master professors and offered in major Bar subjects.
  • - Teaching assistant sessions with discussions and exercises relating to the subject matter of the selected Bar courses.
  • - Writing labs in the art of legal writing and dedicated to improving exam-writing skills.
  • - Special programs throughout the year.

A complete schedule of ASP activities is posted in the School of Law office and is sent directly to all students with current e-mail  addresses. Students are encouraged to take full advantage of these proven and effective ASP activities.

Law Libraries
The Law Libraries house over 35,000 volumes and more than 100 periodical titles, supplemented by microfiche, computerized databases (Westlaw and Lexis), and an Internet Legal Research Portal. The Law Library at the Pleasant Hill campus is open seven days a week, except for calendared holidays; the Berkeley campus Law library is open six days a way and is closed on calendared holidays.

Law students can receive individual Westlaw and Lexis passwords in their first semester. Student passwords are valid for the rest of the student's course of study at the School of Law.  In receiving their passwords, students enter into a contract with Westlaw and Lexis which details the restrictions on use of the passwords, including sharing of passwords which would constitute a violation of the contract.

Pleasant Hill Law Library - 925.969.3120
Berkeley Law Library - 510.647.2066